Marketing Strategy to Support Sales Efforts

A well-rounded marketing plan can be a valuable tool for your sales team and bring deserved recognition to your brand.

A well-rounded marketing plan can be a valuable tool for your sales team and bring deserved recognition to your brand.

Find Success at the Intersection of Sales and Marketing

Marketing involves a variety of communication tactics developed to reach your customers in the right place at the right time – when they’re ready to buy.

Branding, Messaging And Engagement Are Key

Marketing for aquaculture companies requires building a recognizable and credible brand that emphasizes connection with end consumers and B2B partners.

Virginia at a whiteboard writing down notes.
Miriam seated at a desk while Chloe leans over looking at a magazine in front of Miriam.
Cordova Methane Controls Catalog mockup.
Intern working on a blog on her laptop.
Layla sitting at her desk working on her computer and answering the phone.

Market Research and Strategic Planning

TRINDGROUP dives into your target audiences, channels, competitors and industry data. We understand your industry and through research, work to uncover the necessary information used to develop strategy and drive decision making.

A marketing strategy should align with your business goals, and if set up properly, will serve as a roadmap to telling your brand’s story. For tactics to be truly effective, there should be a guideline in place to keep your messages on track and reach your target audience.

Content Development

Reliable content can answer your customers’ top questions, educate potential clients about specific aspects of your industry and build trust and overall credibility for your brand. TRINDGROUP specializes in creating content to fit a variety of marketing channels, including social media, digital and print advertising, video, technical white papers, feature articles, infographics and more.

Sales Support

TRINDGROUP works with your company to develop a strategy and marketing materials that can be used to help your sales team generate leads and close deals. Our approach to sales support may include:

  • Marketing persona development
  • Creation of sales brochures, one-sheeters, videos for internal and external use
  • Trade show support
  • Sales pipeline analysis and development
  • Lead scoring modeling
  • CRM implementation = Customer Relationship Management Software
  • Sales playbook development

“TRINDGROUP has been a great partner in marketing for us. They built us a world-class website for a reasonable price while being detail-oriented and responsive to our needs. I would recommend them for any business looking to improve their image.”

Frank McFadden

OxyShark

“TRINDGROUP has been an invaluable partner for all our marketing needs—videography, photography, editing, and beyond. Their creativity, professionalism, and attention to detail consistently elevate our brand. I highly recommend their team for any organization looking to take their marketing to the next level.”

Beverly Ogburn

Young’s Plant Farm

Hit your sales goals with the help of a strategic marketing toolbox.

There is no one-size-fits all marketing strategy. TRINDGROUP can develop and execute marketing tactics specific to your industry and goals.